Mubia App

The young start-up Mezzoforte realized for Mubia Geomuseo delle Biancane an audio augmented experience to attract more tourists and hang around them, within the museum and the archeological park, with a phantasmagorical kaleidoscope of sounds.

Calibro Zero worked alongside Mezzoforte to design a simple and intuitive app that permits visitors to experience augmented audio contents. The challenge was to generate a device that could work strictly related to the museum’s and park’s spaces, without forcing the visitor to be committed to that.