Il Nodo

  • Client Il Nodo
  • Year 2022
  • Service Brand Identity

An abstract, fresh, and dynamic proposal.

Starting with the name and role of the reality in question, the typography is transformed and enriched with meaning. The letters are knotted, composing a simple logotype, but one with high expressive potential.

The connection with Confcooperative is hinted at in the use of blue as the primary color for the logotype. Il Nodo takes on the identifying blue of Confcooperative in the logotype but is combined with a broader and more vibrant palette, symbolizing the multifacetedness that characterizes the consortium.